Seconds for Charity Inc.

Campaign requirements
The campaigns submitted to Seconds for Charity Inc. must meet the following criteria:
  1. The donation recipient must be a known, registered and accountable organization.
  2. The campaign must have:
    1. a clearly defined scope.
    2. a donation target amount.
    3. a set campaign end date.
In addition, each submitted campaign must meet at least two of the following criteria:
  1. Benefit a large group of people, or be aimed at the greater good.
  2. Benefit a known, registered, charitable or not for profit organization.
  3. Have a charitable, not for profit purpose.

 

Creating a campaign
  1. KICK-START SECONDS FOR CHARITY.

Seconds For Charity Inc. starts its operations with the “Kick-Start Seconds for Charity” campaign.

This is a “proof of concept” campaign. It’s aim is to demonstrate the viability of the Seconds For Charity concept and evaluate it’s potential to capture user interest, generate income and fulfil donations, as well as to generate the funds necessary to start our organisation.

  1. CAMPAIGNS PROPOSED BY SECONDS FOR CHARITY.

Seconds For Charity Inc. will sometimes invite not-for profit or charitable organisations, whose humanitarian work we find inspiring, worthy to promote and support, to open funding campaigns on our web site.

  1. CAMPAIGNS REQUESTED BY REGISTERED CHARITABLE OR NOT FOR PROFIT ORGANISATIONS.

These are campaigns submitted to Seconds for Charity, by registered charitable or not for profit organisations.

These campaign requests will be evaluated by Seconds For Charity to ensure they meet the acceptance criteria, and will be added to the appropriate campaigns category page.

  1. CAMPAIGNS REQUESTED THROUGH ONLINE PETITIONS.

These are user generated online petitions, created through known social websites. requesting donations in support of charities or worthy causes.

To be considered, these campaign requests must be submitted to Seconds For Charity by the person initiating the petition.

These requests will be evaluated by Seconds For Charity to ensure they meet the acceptance criteria, and will be added to the appropriate campaigns category page.


 

Fulfilling a campaign, Donations

The donation amounts, by campaign, will be determined at the end of each billing cycle.

The revenue generated, minus Seconds For Charity running costs will be split by campaign, in a manner proportional with the number and value of advertisement clicks / views generated by users sponsoring that campaign.

The donation value of an advertisement click / view is affected by:

– level of completion of the user profile

– number of times a user accessed the same advertisement during a period of time.

The donation will take place at the end of the billing cycle during which the campaign end occurred, once the funds are available.